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    ULTIMATE MARKETING CHECKLIST

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    From Goal Setting to Goal Achievement: What Holds You Back

    • June 5, 2013
    • BusinessBlueprint
    • 3 min. read
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    New Year’s Resolution, the time of the year when new goals are set and you are all fired up for your goal achievement. The real question remains, how many of these goals are actually achieved? What is it that holds people back from achieving their goals? In this snippet from an interview between Dale Beaumont and Anni Haque, find out exactly what Anni has found that withholds people from the achievement of their goals.

    Anni is a sought-after coach, strategist, conceptualiser, facilitator and commentator. Over the years Anni has worked across a wide range of industries with individuals, teams, industry leaders and even royalty.

    What do you think holds people back from achieving their goals?

    • Cost/pay-off – when people don’t achieve their goals, often their ‘pay-off’ is greater than the ‘cost‘. For example, someone might set a goal to do a carpentry course in order to be handier, yet they can’t seem to find a suitable course. The pay-off could be they don’t really want to do all the fixing-up required around the house! I bet they would miraculously chance upon a course if they were offered $100,000 for completing it.
    • Fear – can stand for ‘False Evidence Appearing Real‘, and how true is that? Often knowledge removes fear and so education can be a great means of breaking through fear. I have found that much of the time, fear is a perception that when confronted, dissolves a lot more easily than we imagined.
    • Busyness – the great justifier! When we get too busy to achieve a really important goal we need to stop and reprioritise.
    • Lack of clarity – You know the cliché. ‘If we don’t know where we are going, any road will get us there.’ Get clear and specific about your goals; once you know the ‘what’, you’ll attract the ‘how to’ with ease.
    • Wrong goal/’Claytons goal’ – sometimes we aim to achieve what we think is our own goal when really it may be someone else’s hopes and expectations for us. The key is to determine whether you are truly inspired by your goal. Also keep in mind that goals should be challenging otherwise they are what I call a ‘Claytons goal‘ which is a really just a practical task dressed up as a goal.
    • Pipedream versus possibility – the other end of the spectrum is when we have an idea that is too big for now – it has insufficient basis in the past to make it do-able within the stated timeframe. If the average person was to say, ‘I want to be an astronaut in one year’s time’, that would be a pipe dream unless we find that actually they already have NASA training. The point being that a dream is a goal based further into the future. Be ambitious yet realistic about what is achievable in a given timeframe. Keep your dreams alive and adjust the timeframe as necessary.

    For more of this interview and goal achievement tips check out “Secrets of Great Success Coaches Exposed!“.

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    • June 28, 2013
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    ULTIMATE MARKETING CHECKLIST

    149 Steps to Marketing Perfection. What’s your score?

    Download Your Copy of the

    ULTIMATE MARKETING CHECKLIST

    149 Steps to Marketing Perfection. What’s your score?

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